"Ready for More" Campaign Photography

A large component of this campaign was compelling imagery. We wanted real students to tell the “Ready for More” story, so we worked with Mott to identify these individuals and then took beautiful black and white photos of them to be used throughout all campaign materials. Our goal was to inundate the campus and community with “Ready for More” campaign in a memorable way. The dramatic photography accomplished just that.

  • Silver Addy
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